Inside the Local Campaign: Constituency Elections in Canada (Communication, Strategy, and Politics)

Inside the Local Campaign: Constituency Elections in Canada (Communication, Strategy, and Politics)

Alex Marland (Editor), Thierry Giasson (Editor)
$52.74
Publication Date: August 25th, 2022
Publisher:
University of British Columbia Press
ISBN:
9780774868198
Pages:
360

Description

A wide-ranging study of the latest trends in local Canadian electioneering.
 
Inside the Local Campaign reveals how digital media is revitalizing constituency engagement in Canadian federal elections. Drawing on data from the 2021 federal campaign, contributors discuss the latest trends in regional campaigning across the country. They discuss the roles of supporters and ground-level workers in pushing campaigns forward as well as the increasingly important role of local data collection. Ultimately, Inside the Local Campaign offers a powerful argument for why local electioneering matters.

About the Author

Alex Marland is professor of political science at Memorial University in Newfoundland and Labrador and author or editor of several books, including Whipped: Party Discipline in Canada. Thierry Giasson is professor of political science and director of the Groupe de recherche en communication politique at Université Laval in Québec and also the author or editor of many books on Canadian politics.

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